Watch on-demand - Logistics 2.0: Improve inaccurate addresses to reduce operational costs

Address data is fundamental to every logistics business, and having an accurate address is the difference between a successful and a failed delivery. Bad addresses cost logistics companies millions every year. In 2020, over 1 billion packages were delivered in Australia alone and with ecommerce continuing it’s massive growth  globally, reducing inaccurate addresses has never been more important.

So why haven’t logistics companies been able to come up with a solution yet?

Most logistics and delivery companies validate 3rd party addresses by cross-checking them with their own static address databases or 3rd party APIs.However none of these solutions are a ‘silver bullet’ and will not be enough in most cases: these solutions will only tell you that anaddress is potentially incorrect,  but they won’t tell you why it’s wrong or more importantly, how to fix it. 

They will also only validate the fields provided by the customer at checkout but won’t tell you which fields are missing. And the issue with in house data sources is that they are rarely kept up to date due to the effort required to maintain them and they are unable to cater for typos, incorrect or missing components. 

In our next webinar with the Google Maps Platform team, we’ll talk you through how to solve inaccurate addresses and we’ll explore why this is so important for your business and how fixing this issue can generate new revenue opportunities. Scroll below for more detail.

Meet our Keynote Speakers

Ian McPherson, Head of Industry Solutions at Google Maps Platform (JAPAC) - Ian has been at Google for the past 8 years coming from a military background (fun fact was even a captain in the Australian navy!) and now works in the Google Maps team with their largest customers in JAPAC. Ian specialises in using Google location technology to solve complex business problems.

Chloe Hawkins, Location Services Consultant at OniGroup - With over 10 years of experience in the logistics industry, Chloe helps leading brands improve their operations and reduce costs through location data. Originally from the UK, Chloe is now based in Australia and she’s an invaluable asset to our Google Maps team. Chloe graduated from the University of Birmingham with a Bachelor of Arts in History. 

Prash Ranjan, Senior Solutions Engineer at OniGroup - Prash has an array of experience ranging from management consulting at Big 4 firms to customer success and sales engineering at enterprise SaaS companies. At Onigroup, Prash is responsible for all presales activities in the ANZ region as well leading product development globally. Working closely with customers, Prash ensure that solutions are designed and implemented to solve key business problems and deliver value. Prash has a double Bachelor’s degree in Software Engineering and Commerce and is PRINCE2 certified.